Today, there are nearly four billion active social media users. With this figure in mind, it’s no surprise business owners are investing in social media marketing. While this type of digital marketing gives you the leverage to boost your brand presence, you need to...
The coronavirus pandemic has put a spotlight on all aspects of business marketing. As the ripple effect of COVID-19 careens globally, entrepreneurs must take a proactive approach to coronavirus digital marketing solutions in order to get back in the game. COVID-19,...
Website design is important for any business wanting online success. The design of your site is yet another element that must be optimized so your website appears near the top of the search engine results pages (SERPs). Search engine optimization (SEO) is the process...
A brand without an online presence is like a bird without wings. Despite its best efforts, the brand won’t get where it needs to be any time soon. Today, companies need the right mix of internet marketing solutions to reach their goals. In this post, we take a closer...
As a marketer, there are two important factors you need to achieve online success: a highly-optimized website and a data-driven, 360-degree approach to digital marketing. These are essential in establishing a robust online foundation and obtaining qualified leads for...
As a business owner investing in search engine optimization (SEO), getting high-quality backlinks should always be a top priority. Building quality SEO backlinks can drastically improve your website’s search rankings. The volume of the backlinks you generate will...
Does your business appear in Google search results? Learning how to optimize Google My Business (GMB), now called Google Business Profile, is the first step to ensure your potential customers and business partners can find your company quickly and conveniently online....
Facebook optimization is one of the most integral yet undervalued online advertising solutions in today’s internet-driven world. Without a goal-oriented Facebook marketing tactic, you’re missing out on a massive opportunity to generate qualified leads and traffic to...
Click fraud is a widely known term among pay-per-click (PPC) specialists and digital marketers. It’s one of many hurdles to running a successful PPC campaign. As an advertiser, your goal is to maximize your ad budget’s return on investment (ROI) by displaying ads to...
TikTok marketing is booming and now’s the best time to use TikTok for Business to make headway with your digital marketing efforts. While many people think that TikTok is simply the new Vine, there’s so much more to this application than just that. In the past, many...
